Blog Posts

The One Mistake Business Owners Make in Marketing and Networking As business owners, we pour time, energy, and resources into growing our businesses. We know we have to network.  So, we attend happy hours, become active in the chamber, and even join a BNI chapter.  We understand the value of marketing. So, we start posting…

How to Care for Someone With Dementia Taking care of a loved one is a rewarding but tasking experience. It’s especially challenging if your loved one has been diagnosed with dementia since they’ll need extra and special care. Dementia is used to describe the general decline in cognitive function that affects behavior, memory, thinking, and…

Level Up Your Holiday Game: Attracting Gen Z This year, there are approximately 69.31 million Generation Zers living in the United States, which constitutes about 20% of the U.S. population. Their generational cohort is between the ages of 12-27, making them a target market for many small businesses. If you’re one of those businesses and…

Holiday Gift Card Strategies for Small Business Season Gift cards are the ideal gift during the holiday season. They’re a convenient go-to for customers. They always fit, are always in the right color, and they are an ideal gift for people you know well and people you’re just getting to know. Gift cards also make…

While the twelve days of Christmas are traditionally celebrated between December 25 (Christmas Day) and January 5 (the eve of the Epiphany), consumer businesses often celebrate with the “12 Days of Deals” observance where they offer a new deal every day for twelve days leading up to Christmas Eve (although any 12 consecutive days during…

Thinking of Retiring? Think Again. The definition of retirement in the Merriam-Webster dictionary is as follows, “withdrawal from one’s position or occupation or from active working life.” I find this definition rather vague. If I was to define retirement, I would describe it as having the option to not work full-time if one chooses. As…

Neurodiversity at Work at Kennedy Krieger Institute Join the 2024 Neurodiversity in the Workplace National Conference, a collaborative conference from October 27–29 that brings together a community committed to improving employment outcomes for the neurodiverse workforce. Neurodiversity in the Workplace A Collaborative National Conference October 27–29, 2024 The Westin Washington, DC Downtown Through collective impact,…

OJC Consulting : Your Trusted Partner for Digital Success When businesses transition from traditional organizational structures to fully embracing digital applications, they maximize the value of their transformations with a competent, experienced partner like OJC Consulting. Our uniqueness lies in several key areas: Strong IT Competency: We possess extensive expertise in IT, enabling us to…